Qualitative Strategy Consultant: connect people, brands & culture – Melbourne

Flow Recruitment
January 11, 2022
Melbourne, Australia
Job Type


We are looking for a Strategy Consultant.  Someone who can apply qualitative research and consulting techniques to uncover exciting commercial opportunities and develop business growth strategies.  A bright spark with masses of creativity, a free-thinking insights explorer and brand strategist.

A Strategy Consultant’s role is to work on a range of projects including brand creation, brand positioning, brand architecture, product innovation, customer journey mapping, and behavioural change.  All strategic work is built on primary qualitative research methods so you will need to be used to working with new and traditional qualitative research techniques.

The people here are a mix of planners and strategists that do research.  Methods range from co-creation sessions to social listening studies, semiotics analysis to clashing cultural insights with behavioural economics – their work is highly tailored and beautifully presented.

You may come from a planning, strategy or insight background, what is important is your ability to connect people, brands and culture.  At this level, your day-to-day role will involve running fieldwork, moderating online focus groups and communities, contributing to proposals and getting knee-deep in analysing data and the interpretation of research.  Storytelling is a big part of the job so being able to step back and take in the bigger picture, connect the dots and piece it all together is key.

Employees benefit from an amazing program covering all wellness bases, from offering balanced leave to weekly deliveries of fresh ingredients to make your breakfast and lunch each day.  They like to bring in leading trainers and mind experts to keep you sharp and present as well as run six monthly goal setting sessions giving you time to pause, reflect and re-energize.

Interested? Please send your CV to hello@flowrecruitment.com.au or call James on +61 (0) 408 509 289 for an informed and confidential discussion.  Visit our website https://flowrecruitment.com.au for other great market research, insight and data analytics jobs:

Salary:               $80,000 - $110,000 package (depending on skills and experience) + excellent benefits

Location:         Melbourne

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